Jef Boes for Ziggo  ‘Make today Fantastic’

ENTERTAINMENT THAT CUTS THROUGH THE LONELINESS Whoever said watching television is a lonely pursuit is wrong. Jef Boes, director at ILA,…
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for Ziggo – ‘Make today Fantastic’

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ENTERTAINMENT THAT CUTS THROUGH THE LONELINESS

Whoever said watching television is a lonely pursuit is wrong. Jef Boes, director at ILA, reminds us of the power entertainment holds to cut through the loneliness of everyday life in his new commercial for Ziggo. The campaign reveals it to help ease the need to connect with others, as well as facilitate that connection. It portrays all the emotions you can experience from the wide entertainment selection of Ziggo, accompanied by the iconic song of Ramses Shaffy: sing, fight, cry, pray, laugh, work, and admire.

Laura van Gestel, director of marketing communications at Vodafone Ziggo says:

“The most fantastic moments are those when you really feel something. And if entertainment does one thing, it triggers emotions. We see that beautifully portrayed in this campaign: all the emotions you can experience thanks to our wide range of entertainment are passing by. From laughter and tears to amazement and wonder. Accompanied by the timeless song of one of the Netherlands’ greatest entertainers.”

Laura van Gestel

The campaign is made in collaboration with advertising agency Ogilvy and production company Media Monks and is one of Jef Boes’ biggest ones to date in the Netherlands.

Client
Vodafone Ziggo
Agency
Ogilvy Amsterdam
Creative Director
Tolga Büyükdoganay
Creation
Jesse Ridder & Jurriaan Van Bokhoven
Director/Photographer
Jef Boes
1st AD
Jurriaan Rohde
2nd AD
Steven Gielen
DOP
David Doom
Focus Puller
Paco Kumar
2nd AC
Stevie Vos
VTR
Pieter Both
VFX Supervisor
Patrick Mere
Gaffer
Frank van Hekken
Best-Boy
Ryan Schaminee
Light Assistants
Tara Bisioen, Dirk Zijlstra, Ravi Breukers & Abel Berghuis
Grip
Jorrit Haas
Grip Assistant
John Pieter Hokke
Sound
Dominic Happé
Production Designer
Bram Doyer
Prop Buyer
Aukje Leenaars
Set Dresser
Angelique Melis
Lead H&MU
Kateryna Bekstage
Assistant H&MU
Iryna Bekstage
Wardrobe
Chantal Van Setten
Assistant Wardrobe
Evita Broere
Post Producer
Daniel Ismaily
Producer
Cedric Otten
Production Manager
Titus Zeldenrust
Senior Producer
Jim Bresser
Executive Producer
Bernd Out
Ziggo Specialized Producer
Niels Scheidde
Production by
Media.Monks